Logo Design For A Creative Agency

  • Published on Jun 12, 2018
  • Hi design champions! I want to show you some of the process I've gone through for a recently logo design for a creative firm. Luca (the client) created a mood board with ideas and inspiration to use for the initial three-logo round. One logo needed to be a take on a lion. I chose to include one logo that was an optical illusion and one logo design that was a mark that represented a "T" and the idea of something being true. I created these logo designs exclusively in illustrator after sketching out a number of logo ideas with paper and pencil first. I hope you design champions enjoy watching the process and i'd love to hear your feedback on the options! Thanks so much, stay awesome possum today! : )
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    The Forest And The Trees Kevin MacLeod (incompetech.com)
    Licensed under Creative Commons: By Attribution 3.0 License
    Kings Of Tara Kevin MacLeod (incompetech.com)
    Licensed under Creative Commons: By Attribution 3.0 License
    Heartwarming Kevin MacLeod (incompetech.com)
    Licensed under Creative Commons: By Attribution 3.0 License
  • Howto & StyleHowto & Style

Comments • 224

  • CustoMish
    CustoMish 16 days ago

    I really liked the rejected lion tbh

  • Hisham Al Nahla
    Hisham Al Nahla 17 days ago +1

    I liked the first logo from the left ( t ) 👏🏻

  • Piqui na America
    Piqui na America 24 days ago

    Sons of anarchy

  • ZyPA
    ZyPA Month ago

    Naruto, and overlord, and lucifer

  • Manoj Kumar
    Manoj Kumar Month ago

    Please do also mention which one got picked up the client

  • Héctor C.
    Héctor C. Month ago

    Your laugh is pure gold, boi

  • Ahsan Shah
    Ahsan Shah Month ago

    I like the optic illusion boi

  • Xena Mystique
    Xena Mystique Month ago

    Naruto is the man

  • Waylon Flinn
    Waylon Flinn 2 months ago +2

    Naruto gets an upvote, my dude

  • Sean J
    Sean J 2 months ago

    Your crazy :P

  • Dom Mo
    Dom Mo 3 months ago

    Never stop.🏆🤓😉

  • Daniyal A.H Bhutto
    Daniyal A.H Bhutto 4 months ago +1

    I guess the 1st one .. check t boi 😍

  • Victory Ford
    Victory Ford 4 months ago

    T. Boi and T check is the bomb!

  • NaamJaii CMD
    NaamJaii CMD 5 months ago


  • Zero
    Zero 5 months ago

    Thats so cool that you have two different eyecolors and eyeshapes. Thats why you are so crazy and talented. You got talents from two persons mixed together in one. Makes sence now

  • Debra Ortiz
    Debra Ortiz 5 months ago

    I have watched three of your videos, and can confidently say I think you are awesomely quite creative! I have a small start up to help cancer patients, and used an online contest design firm for my logo. I received many logos from all over the world, most of which are poor quality! I wish I would have found you first. I have to choose my logo by Friday, and there is not even one I am excited about. There's a language barrier to communication, and many of the designers submit one design and then don't respond at all to any change requests. Sadly, it's been a huge frustration for me. I don't have the budget to pay again right now, but was wondering what your fee is for your awesomeness? Thanks!

  • Nana Botelho
    Nana Botelho 6 months ago +1

    Adorable person and great content

  • Mai Mohamed
    Mai Mohamed 6 months ago

    WOW , love it spirit n ur work too😎👌😀😁😁

  • mr. Gyarmati Vlogoldája

    You just made my day. 🤣

  • Dannilo Cerqueira
    Dannilo Cerqueira 7 months ago +1

    Boi in portuguese is ox! Hahahaha

  • Clipping Path Servicce
    Clipping Path Servicce 7 months ago

    Awesome tutorial for graphic design learner like me.

  • FaRa Gaming
    FaRa Gaming 7 months ago

    so cringe what he's laughing about. idk what's so fun

  • hoa quynh quynh
    hoa quynh quynh 7 months ago

  • Will Page
    Will Page 7 months ago

    That is such a trip. I was watching you playing with the parallel logo in another vid only 10 mins ago and imagined doing it exactly like the one shown here at 2:20 ... Head blown!

  • Niloy Mahmud
    Niloy Mahmud 7 months ago

    Why not dragon ball z?

  • Kai *
    Kai * 7 months ago

    OMG, you are totally adorable! Thanks for sharing your authentic self.

  • Albert Furfaro
    Albert Furfaro 7 months ago

    A lot of missed opportunities with your concepts. Personally preferred the concepts or WIP’s than any of your finals. Interested in what the client thought.

  • A C
    A C 7 months ago

    That was f. Amazing dude! I love ur work!

  • Ryan Meek
    Ryan Meek 7 months ago

    Parks and Recreation

  • The Overlord Of Procrastination

    I find your thought-process very inspiring for design work. Dig...the...channel.

  • Idham Raihutama
    Idham Raihutama 7 months ago

    u on drugs or sumthing?

    • Michael Dwyer
      Michael Dwyer 6 months ago +2

      Idham Raihutama gotta get the creativity flowing hey haha

  • -GhostHex -
    -GhostHex - 7 months ago


  • Be E
    Be E 7 months ago

    a serious/curious question: are you autistic?
    (i find your personality intriguing but it seems a little strange at some parts and i know very little about autism but your behavior is similar to those who are autistic)
    keep up the GREAT work and continue inspiring others =)

    • Оленка Швед
      Оленка Швед 3 months ago

      oh. I dont think so. Why would you say so, anyway
      aaand yes, he is strange and weird, in a perfect way!!))

  • Bohnomusic
    Bohnomusic 8 months ago

    I love your eyes. I will use your own phraseology.. "Super cool!.."

  • feels design
    feels design 8 months ago +2

    Hii.. I don't know how, but I come across this channel.. But I come to love the way he talk and create a logo with that happy tone.. Great!
    I kindda love doin things while thinking too much about it...
    this is so much of refreshment...

  • Donivon Talley
    Donivon Talley 8 months ago


  • Davi DeAndrade
    Davi DeAndrade 8 months ago

    The lion of truth looks more like a cheetah, but still cool

    NOURA S 8 months ago

    Friends and Shameless US are my favorite TV shows

  • Blobbo
    Blobbo 8 months ago

    I need a logo but my pc broke :(

  • emilio robles
    emilio robles 8 months ago

    This one was kinda bad, nothing original

  • Checks Gaming
    Checks Gaming 8 months ago

    Am I able to submit for him to make him a RU-clip banner and logo for me

  • Duc Vu
    Duc Vu 8 months ago

    *looks at third design* that’s a penis

  • Kela M.
    Kela M. 9 months ago

    Tu español es top! :)

  • Nancy Liz
    Nancy Liz 9 months ago

    Supernatural is my favorite tv show

  • Nancy Liz
    Nancy Liz 9 months ago

    Watching your videos has helped me become a better designer!! Thank you!!!

  • Mad Med
    Mad Med 9 months ago

    I'm a huge Naruto fanboy aswell 👌🏻

  • Ishan R Tripathi
    Ishan R Tripathi 10 months ago

    Hadd chutiya h ye to

  • flyinggoatman
    flyinggoatman 10 months ago

    One of your eyes are swollen, are you okay?

  • MvsksPodcast
    MvsksPodcast 10 months ago

    love the runescapesque background music.

  • IgnoTV14
    IgnoTV14 10 months ago

    better call saul

  • Valle
    Valle 11 months ago

    I like your eyes

  • Geoffrey Omarion Dunn
    Geoffrey Omarion Dunn 11 months ago

    Hi, Zimiri,
    I just started watching your videos recently and I am an aspiring Graphic Designer...
    I was wondering if you could do a video on how to start of as a CHILD Graphic designer
    That would be amazing, Thank you

  • Fahmida Mabud
    Fahmida Mabud 11 months ago

    (I know you own a high position.So please help)

    BIANCA MARGARITA Insigne 11 months ago

    Watching this at 1.5x speed just makes me further believe this guy is really high

    BIANCA MARGARITA Insigne 11 months ago

    The way he said “Achilles Heel” just made me think of “Hey welcome to Chili’s”

  • SKAR030
    SKAR030 11 months ago

    Megas XLR

  • Alc 2
    Alc 2 11 months ago

    Where are you Zim? Are you OK? We want you BACK!!! 🙏🙏🙏

  • Ptyler Beats
    Ptyler Beats 11 months ago

    My favorite has got to be the far left one. I think thy typography could be more interesting, but the lowercase T and the check mark looks so clean. My second favorite is probably the box. It’s clever and easy enough to read.

  • Ti5T
    Ti5T 11 months ago

    What‘s the name of the song before the intro?

  • Smarty Cat
    Smarty Cat Year ago

    Me and my boyfriend LOOOVE Naruto too and to this day rewatch episodes together, and also watch the Boruto ones as they come out. My favorite show though is Supernatural!! The plot has changed through the years but I've become obsessed with certain characters and now I can't leave!

  • thresh_hook
    thresh_hook Year ago

    Where do people contact you for requests?
    I'm trying to be a successful logo designer and would love a place where people could find me and hire me.

  • Arbaz Ajaz
    Arbaz Ajaz Year ago +2

    i click on the like button as soon as you laugh

  • Douglas
    Douglas Year ago

    This guy is super funny, I am not sure I watch the videos to learn or for entertainment!
    Keep doing and thanks!

  • Raheel Khan
    Raheel Khan Year ago

    Hmmmm... I'm torn between the Lion & the Tick. They're both top.
    Gonna flip a coin. 3 out of 5.
    Coin flip resulted with the Tick.

  • moonshey Zephire
    moonshey Zephire Year ago

    Omg ur eyes are heterochromia ♡♡♡♡♡

  • Tim Titus
    Tim Titus Year ago

    Try flipping the logo

  • Lewis
    Lewis Year ago

    Drake and josh

  • Irena Mrozek
    Irena Mrozek Year ago

    Doctor Who/Rick&Morty/Futurama. There's no way to decide. Or maybe there is. Doctor Who.

  • Dance Music
    Dance Music Year ago +8

    I love your laugh, it's always making me laugh too :P

  • Jeck0_0
    Jeck0_0 Year ago