How To Become an Event Promotion Machine

  • Published on Aug 30, 2016
  • This week Eric Worre gives you 10 Strategies to Become an Event Promotion Machine, and ideas on how you can be a world class promoter. Promotion in network marketing is the number one highest paid skill. The people who can get people to make a decision to go and attend an event, they get paid bigger than anybody else in network marketing… When people go to events, their vision changes, their game plan changes, and their view of the future changes. In this video Eric is discussing event promotion for the promotional partners of the upcoming Recruiting Mastery event, but the concept is the same regardless of the event or company.
    Strategy #1 is to Promote. As Eric explains, don’t confuse Promotion with Announcements. Most people announce, and announcements don’t create promotion. Make sure people know that you are committed to it also, let them know the value and benefits. For example, “Here’s all the things you’re going to get if you decide to attend this event with us.” Promotion is all inclusive.
    Strategy #2, promote to your entire team. Talk about what they are going to learn. Talk about the relationships, talk about the fun, adventure, excitement and ideas. Talk about all the benefits they would get by being there.
    Strategy #3 - Work With Your Leaders. Identify key leaders that are going to be part of your promotional team. Give those people some benefits for promotion and results, such as maybe you have a special dinner or party for those people, or maybe some incentives or some bonus recognition. Use your leaders to create leverage. Get your team involved.
    Strategy #4 -Prizes or awards. Maybe you could benefit by not just selling tickets, but you could use a few as giveaways, or incentives or bonuses. Maybe you’ve got a leg that needs to be built up in order for you to move to the next level. You can tell the people in your organization that if they achieve XYZ, then you have give them a ticket as a reward, as incentive, as a contest in order to be able to provide an incentive for them to do the task that’s going to reward you not only short term but long term.
    Strategy #5 - Recognition. Recognize the people who register. Recognize the people who register early. Recognize the people who are on the leadership team. Recognize they’re stepping out and getting outside of their comfort zone. Recognize them on Facebook. Recognize them on email. Recognize them on conference calls. Recognize them however you want to recognize them, but recognition drives behavior, it really, really does.
    Strategy #6 - Create an Event Within the Event. For example, if you are promoting an event, let them know of a special acticity or party you have planned just for your team. Create a little get together before the event even starts to get them excited and focused. There are lunches, breakfasts, dinners, workouts, or anything you want to do inside of your team. Create some extra things.
    Strategy #7 - Repetition. Repetition being the idea that you can’t just announce this and you can’t just invite people, you have to promote, which means repeat it over and over and over and over and over again for people to realize that you’re serious about this.
    Strategy #8 - Host Hotels. Create a host hotel if your event isn’t located in a hotel. Use it as party central. Maybe throw a pool part the day before the event, or have a party in lounge, or appetizers or dinner. Engage in those activities as a team. Use the hotel to help create some excitement.
    Strategy #9 - No. 9. Corporate or Cross Line. Talk to people that maybe you have good relationship with that are cross line to you, and see if they want a little chunk of your tickets in order to bring part of their team. Also talk to Corporate and see if they want to use tickets as incentives or scholarships.
    And finally Strategy #10 - Create breakout sessions for your team after the event is over. This will really help your team absorb the materials that were presented and create strategy that everyone can implement so you all are rowing on the same team.
    If you enjoyed this video and want to see more, please subscribe to our RU-clip channel. Every week, we publish something new and you'll be the first to know.
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Comments • 26

  • Nyperia
    Nyperia 2 months ago

    If anybody is interested in a 3 day event with Eric Worre, Pitbull and Tony Robbins himself, in Germany (6-8th june), drop me a comment and I'll contact you!

  • Tiz Gambacorta 8020 Research

    Great video, I really enjoyed it :)

  • Jason W
    Jason W 4 months ago


  • Tamika Driver
    Tamika Driver 6 months ago

    how do i get into being party planner

  • Niche-Marketing
    Niche-Marketing 9 months ago

    Lots of good information here, thanks for sharing. Our company is having a $10,000 cash incentive right now, so hope to put some of this info to work!! THANKS

  • Patricia Bounty
    Patricia Bounty 9 months ago +1

    Do sellers buy the tickets and then resell them? Do they have to do this as a full time job? I live in Spain, can I send a whatsapp message to Steve Dugger? Thanks

    • Nyperia
      Nyperia 2 months ago

      Hey Patricia! I have a few tickets left for an upcoming event in Germany this year from 6-8th June with Eric, Pitbull and Tony Robbins, let me know if you'd like to grab them!

  • Gavin Martin
    Gavin Martin 9 months ago +5

    Step 1 to promoting an event: Promote.

  • JustJasmine
    JustJasmine Year ago


  • Angel Coco Jackson
    Angel Coco Jackson Year ago +4

    Wish I could afford this amazing time :)

  • videxvid
    videxvid Year ago

    For more amazing ways to promote your event see and

  • Lawear Smith
    Lawear Smith Year ago

    Thank You Mr.Eric Worre

  • Marco Bennett
    Marco Bennett Year ago +1

    I make music an I'm learning promotion this is good stuff🔥

  • the gaming lemon2 morales

    thx for commenting

  • Janno K.
    Janno K. 2 years ago +3

    This message is for you mr. Eric, to let you know that you grow up another Network Pro: Fantastic! After Prague seminar, this will help me to bring more people into Torino!
    I will let you know that did I reach my goal or not! :)
    Greetings from tiny Estonia!

  • Alex Vergara
    Alex Vergara 2 years ago +30

    video starts at 4:00

  • wubz wubz 2 years ago +2

    is steve douger out of wichita, KS that is the area code

  • Algimantas Venckus
    Algimantas Venckus 2 years ago +6

    Puiku,tik reikia buti iniciatyviam

  • Karen Williams
    Karen Williams 2 years ago +2

    Always on point

  • Danny Haek
    Danny Haek 2 years ago +1

    how can i add his number im from holland

  • King Marc Richardson
    King Marc Richardson 2 years ago +3

    this was great!!!

  • Bess McCarty
    Bess McCarty 2 years ago +4

    Thank you Eric! This is top-notch training, so complete and needed! And everything you do is uplifting. Sharing. See you in December!

  • Vincent Summa
    Vincent Summa 2 years ago +1

    I'm stoked!

  • jamesuniverse
    jamesuniverse 2 years ago +4

    I was benefited by one of these "Machines" :)